Posted on SvN today:

”..Nobody knows what they really want before they get it”.

Perhaps this is why I like buying something more than having it (although the more I use something the more I like it). There’s a whole world of expectation surrounding every single thing that you’ve not experienced, then when you’ve ‘been there’, or you’ve ‘done that’, there or that is not that interesting anymore.

Perhaps this is why some clients keep asking for more things rather than being satisfied with the functionality they have, or indeed, in the case of Basecamp, some people demand zillions of new features.

The iPod doesn’t have an FM radio, nor video playback, nor extensive PDA features. But that doesn’t stop people demanding these features. But, hey, it’s a music player. That’s all it does. People don’t complain that their washing machine doesn’t have a radio.

Actually, that would be a great idea – kitchen ‘white goods’ with built-in hi-fi. Obviously not in a washing machine. A fridge would be good. Or a microwave.