3
1
A
u
g
u
s
t
2
0
0
6
1
A
u
g
u
s
t
2
0
0
6
Don’t Jump
Sometimes you’ll want to, because it’s the most blindingly obvious thing to do. It’s the easiest option. But it might not be the correct thing to do. Not for you, your friends, customers or colleagues. Take a step back. Consider all of the options and all of the possibilities. You’ll then realise that jumping is never the best action to take.
Think.

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