2
8

J
u
n
e

2
0
0
7

iPhone in the Enterprise

The analysts said it couldn’t happen. It just did: every full time US Apple employee, and those temporary staff who have worked at Apple for more than one year is going to get a free 8GB iPhone by the end of July.

Perhaps I’m being melodramatic, but you not only have an entire enterprise using the product, but a great testing ground for future developments.

The Enterprise likes to say “no” to everything because this maintains the status quo. Saying “no” is easy. “No” requires no thought, no effort, and results in no change. I’ve worked in two companies that followed this path: neither of which exists today.

Leave a Reply

copyright ©2006 and so on, ninthspace.org, except quotations, lyrics and some images which are the rights of their respective holders