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The fork in the road
As well as revealing new iPlayer traffic figures, the BBC also today announced that the iPlayer service is to be made available on Apple’s iPhone and iPod Touch devices.
If it’s not realised through Adobe Flash (which these devices currently don’t support), then it will probably be similar to how YouTube works on these devices. Alternatively we’ll get some lame web pages that merely direct to Quicktime content.
Back in July last year I suggested that the BBC should ditch iPlayer and sign up with iTunes. BBC Worldwide – a separate commercial entity – started on this path this week with the release of programmes on iTunes after they expire from their iPlayer obligations.
What’s the betting that we’ll eventually see everything via iTunes as the iPlayer solution for the Mac? And for Windows too?
